Designing Video Tutorial–Based Instructional Media to Enhance Graphic Design Learning in Secondary Schools

Rifki Ramadhan

Authors

Rifki Ramadhan Universitas Islam Negeri Mahmud Yunus Batusangkar, Indoensia

Keywords:

instructional media, video tutorial, graphic design, ADDIE model, research and development

Abstract

This study aims to develop a video tutorial–based instructional medium for graphic design learning that is valid, practical, and effective for use in secondary school Information and Communication Technology (ICT) instruction. The study employed a Research and Development (R&D) approach using the ADDIE instructional design model, which consists of analysis, design, development, implementation, and evaluation stages. The research subjects included media and content experts as validators, a teacher as a practitioner, and students as end users. Data were collected through validity, practicality, and effectiveness questionnaires using a Likert scale and analyzed descriptively. The results indicate that the developed instructional media achieved a validity score of 91.03% (very valid), a practicality score of 93.33% (very practical), and an effectiveness score of 89.63% (very effective). These findings suggest that video tutorial–based instructional media effectively support skill-based learning, enhance student engagement, and facilitate independent learning. This study contributes to the development of instructional media that are aligned with contemporary digital learning needs and the learning characteristics of today’s students.

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